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Trends, Stats and Research

Not Focused? Blame The Internet!

by Carol on June 4, 2010

Is Social Media Worth the Time?

by Carol on May 24, 2010

5 Hot Social Shopping Trends to Watch For

by Carol on November 11, 2009

Email Marketing Benchmarks by Industry

by Carol on October 31, 2009

Best and Worst Email Subject Lines Compared

by Carol on October 31, 2009

Should I advertise on Google or Facebook?

by Carol on October 22, 2009

Online Ads: creative content more important than targeted placement

by Carol on October 20, 2009

Nearly Half of Small Businesses Have Profiles on Facebook and Twitter

by Carol on October 15, 2009

Twitter Surpasses Facebook as Top Link in E-mail

by Carol on July 30, 2009

Companies Haven’t Figured Out How To Build Brands in Social Media

by Carol on July 15, 2009

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  • About

    I don’t like it when people shout at me. Do you?

    So, don’t expect to be heard if all you’re doing is shouting at people to buy your “Stuff” from your website (…..or advertising, or brochures.) People have too much to do, too little time, and too much information to care.

    If you’re like me, you’re FED UP with marketing. You wish there was a better way get your message out so people would know you’re there, come find you, and buy.

    There is a better way. I call it “Authentic Conversation.” Authentic Conversation is a return to the basics: Establish trust. Build relationship. Then, ask for permission to engage your...[read more]

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